Proudly sparking connections since 2019.

EightySeven is an independent, award-winning branding studio that works with visionary leaders and teams – from entrepreneurs to enterprises – to spark lasting impact for their businesses with the power of brand experience.

When businesses experience market changes, strategy shifts, or new innovations, the brand itself becomes a value-driving asset. We design branding solutions, from brand building, to rebranding and brand refinement, to navigate those changes and position business for success.

Global talent,
remote-first culture.

Creative equity
to spark value.

Modern approach
to building brands.

We’re remote, but have spaces to meet in Chicago and Brooklyn.

🏆 We don’t do this for the awards, but we love it when the brands we create with our clients get the recognition they deserve.

  • 2018 Davey Awards, Gold Branding

    2018 Davey Awards, Gold Print Advertising

    2020 Best Brand Awards, Award of Excellence

    2020 Best Brand Awards, Best in Asia Runner Up

    2020 Best Brand Awards, Best in Americas Runner Up

    2020 Best Brand Awards, Best in Americas Runner Up

    2020 Davey Awards, Best In Show Branding

    2020 Davey Awards, Silver Branding

    2020 Davey Awards, Gold Branding

    2021 Muse Creative Awards, Platinum Branding

    2021 Muse Creative Awards, Gold Branding

    2021 Davey Awards, Best In Show Branding

    2021 Davey Awards, Best In Show Branding

    2021 Davey Awards, Gold Packaging Design

    2021 NYX Awards, Grand Award Corporate Identity

    2021 Marcom Awards, Gold Branding & Identity

    2021 Marcom Awards, Platinum Branding & Identity

    2021 Marcom Awards, Gold Pro Bono

    2021 Marcom Awards, Platinum Packaging

    2021 International Visual Identity Awards, Gold

    2021 International Visual Identity Awards, Best-In-Category

    2021 Creativity International Awards, Silver Packaging

    2021 Creativity International Awards, Silver Branding

    2022 Davey Awards, Gold Branding

    2022 Davey Awards, Silver Branding

    2022 Davey Awards, Silver Brand Voice

    2022 World Brand Society, Silver Brand Voice

    2023 DesignRush Branding Agency of The Month (February)

    2023 DesignRush Branding Agency of The Month (June)

Founded ↘︎

2019, we’re in year 5.

Locations ↘︎

Chicago & NYC.

Experience ↘︎

30+ collective years.

What we’re about.

One of the ways brands can consistently spark meaningful experiences and connections with their audiences is through shared values. Here are some of our own.

  • Change is rarely achieved via the status quo and doing the same things again and again. You need big ideas, bold actions, and brave leaps that break the mold to grab attention.

  • Successful branding speaks to the human experience. Whether it’s in brand design, business, or day-to-day interactions, we prioritize relationships and putting ourselves in the shoes of others.

  • As a group of relentlessly curious creative thinkers with unique skillsets and experiences, we believe in the power of learning, exploration, experimentation, and asking smart questions to spark big ideas.

  • Everything in the experiences we create is intentional and in service of the brand’s greater purpose. Even the small details can make an enormous difference.

  • We’re a team of optimists. We want our work to create better futures our clients, their audiences, and the planet at large. And we pride ourselves on working with brands that feel the same.

Former advertisers.
Forever creatives.

We honed our craft working on multi-million dollar accounts at award-winning advertising agencies, but we knew there was a better way to drive value and set our clients up for long-term success. We share a passion for creating outstanding brands and an entrepreneurial desire to leave a lasting impact.

  • Maxwell Billings

    Brand Director, Founder

  • Laura Santi

    Brand Director, Visual Design

  • Rick Hickey

    Brand Director, Verbal Design

Let’s find your spark.

EightySeven is a creative collective that sparks connections between businesses and the people they serve. From our everyday meetings with clients to the lasting brand equity we deliver, we strive to bring people together.

If you’re interested in working together on your brand or want to join a future project as a freelancer, let’s connect.

FAQs

  • We create brands that spark clarity of vision, confidence in mission, creativity in communication, and connection with the people these brands were made for. Our process focuses on building a strong foundation for leaders and founders to build from so they can bring their brand visions to life. We help identify and encourage the moments of insight and inspiration that can help brands capture attention and reinforce the right feelings with their audiences.

  • This depends on which of our brand engagements are best for your business. We offer workshops that can be completed within a week while our more comprehensive branding projects with (87)BrandFusion typically take between three and six months.

  • While our engagements can vary in depth and duration depending on your needs, they are all executed in four key phases:

    Onboarding & Learning
    Brand Focus (Strategy & Alignment)
    Brand Design (Creative Development)
    Brand Activation (Finalization)

  • If you’re looking to start a branding project in the next 1-2 months, feel free to contact us and we’ll set up a time to talk.

    Our minimum investment for full branding services starts at $70k, and can be adjusted depending on your specific needs and objectives. We do not do spec work, trial engagements, or white labeling services. However, we are big fans of paid pitches.

  • Depending on our availability, we are typically able to schedule and start our engagements within 2-3 weeks of formalizing scope and signing the project contract.